Marketing for Service Providers, Hospitality & Tourism

From the People Behind Explore Kentucky Lake

Meet the Team

The Creative Genius.

Lydia Schnitzer

You can take advantage of Lydia’s passion for creativity and her love of the “lake life” to strengthen your marketing and business goals.  While she enjoys being behind the lens of a camera, she equally enjoys brainstorming creative ways to elevate our clients’ businesses.

Watch My Quick Intro >

The Social Spark & Visual Architect.

Grace Kelly

Meet Grace, our resident Gen Z guru who lives and breathes all things social! With a phone in one hand and a brilliant idea in the other, she’s the force behind our clients’ viral moments, scroll-stopping visuals, and TikTok sensations. From snapping the perfect shot to crafting engaging designs, Grace ensures your brand isn’t just seen—it’s liked, shared, and trending. Get ready for some serious social media magic!

The Tourism & Metrics Guy.

Shawn Dunnaway

You may have heard Kentucky Lake as “America’s Best Kept Secret.”  Shawn’s goal is to make sure our region is not so secretive after all.  With roots tracing back to the creation of Explore Kentucky Lake in 2001, Shawn’s love for this region resonates through the work of his marketing efforts of our lakes to travelers.

Watch My Quick Intro >

How Can We Help Your Business Grow?