For nearly 30 years, KentuckyLake.com has been helping people discover and enjoy Kentucky Lake. Since the site first launched in 1996, the internet has changed
Running a small business already requires constant context switching. Client work, staffing, deadlines, revisions, scheduling, emails, marketing, accounting, social media, website maintenance, and whatever surprise
I get it. As a small business owner myself, I understand the instinct to handle your own marketing. In the early days, you kind of
One of the quickest ways I can tell if a business feels put together… or a little all over the place… is by looking at
There’s something interesting that happens when I drive through town. I’ll pass by the same businesses over and over again… and then one day, I
Every year there seems to be a new “must use” marketing platform. One month everyone is talking about the newest social media app, the next
Something I see a lot is this: A business owner runs an ad or posts on Facebook and expects immediate results. And when nothing happens? It feels
AI has quietly become part of small business marketing. Not in a dramatic or futuristic way, but in practical, everyday ways that are already shaping
If you’ve ever used the words “marketing” and “advertising” like they mean the same thing, you’re definitely not alone. Most people blend them together without
