The Numbers Are Telling You Something Recently, EXPMG had the opportunity to sit down with the Destination Calloway team and walk through the results of
When a Platform Stops Making Sense Recently, we made the decision to deactivate EXPMG’s TikTok account. It wasn’t because TikTok wasn’t getting views or because
To make Building An Effective Content Library We recently started managing social media for a client who wanted to post every day. There was just
Nobody Wakes Up Hoping to Join Your Email List Let’s be honest. Nobody wakes up thinking, “I really hope I find another email newsletter to
Posting Shouldn’t Feel Overwhelming If you’ve ever managed social media, you’ve probably felt this. You sit down to work on one post, and suddenly you’re
Our Best Social Media Performance Took Two Minutes A week ago, our CEO was at Kentucky Dam when he noticed a generator crane working on
Why More Social Media Content Isn’t Always Better This week reminded me of something that a lot of marketers, including myself, know but need to
Have you ever landed on a website and immediately started looking for answers? How much does this cost? Do they serve my area? What exactly
If you’ve ever sat down to write a newsletter and thought, “What do I even say?” you’re not alone. A lot of businesses know they
A lot of business owners today understand that having a website is important. And that’s absolutely true. But when the purpose behind the website is
